Branded

Rec & Play is organizing an in-depth event on January 30th focused on the most defining paid content trends for 2026. Through sharp talks and focused sessions, the program explores how brands can stay relevant amid content overload, creator economy 2.0, and increasingly intelligent distribution models.

The agenda covers podcasts and paid video formats, including subscription models, branded series, AI, and community-driven content. Marrie Dogger (Rec & Play) will present a sharp trend analysis on which paid content formats are set to perform in 2026, from creator-led formats and long-term brand partnerships to new revenue models beyond traditional advertising.

The event concludes with space for discussion, peer exchange, and networking drinks.