WKG TAUGHT ME TO GO FOR IT
Ceitlin Cy Adamson - Freelancer at CyLin Production, Former Who Knows Ginny Intern
Six months as a Content Creative at WHO KNOWS GINNY has officially wrapped. And oh boy, what an amazing learning experience it was. But chapters close. While my time with the team is done, 2026 is only just beginning.
Starting a new chapter is always a bit of a mood, equally terrifying and exciting. But I’m heading into this new chapter with a leveled-up version of myself and with the drive to start building instead of just mental moodboarding.
The biggest takeaway? The gap between "vision" and "reality" is just a mix of courage and the right toolkit. A friend recently said to me, “The economy is so bad that we might as well follow our dreams.” Honestly? Real. Seeing the WKG team move with that exact "just do it" energy was the final push I needed.
I spent six months in creative production, and I improved my skills in creating content that goes beyond the surface and implements customer psychology and analytics. Beyond the content, I got to communicate with stakeholders, propose and initiate creative projects (client interviews, taking marketing offline), give voice to industry experts through interviews, represent WKG at events, and oversee partnership proposals. I got a front-row seat to what it actually takes to run a business. And watching the team navigate the highs and lows of entrepreneurship while overseeing every moving part was, in a word, inspiring.
So, bye-bye "what-ifs" and hello to taking everything I’ve learned about content creation, sales, events, project management, and brand building and bringing it to my new chapter.
With that said, I’m officially stepping into freelancing, and I’m looking for my next project, for example, working on brand activation in Amsterdam, or abroad (I’m flexible), and planning a cool pop-up or an event. I’d love to connect with companies and individuals looking for a creative project manager/producer who turns a brand concept into a physical reality. Yes, I said it! I’m leaning away from online (partly ofc) and looking forward to physical experiences, where people could say: "You should’ve been there".
Wishing the best to the WKG Team! I'm sure I'll see you soon :)
xx Ceitlin